As more and more people across the world shop online, companies of all sizes should consider creating an online store to market their goods and services. Magento, Shopify, WooCommerce, and a few other excellent e-commerce web development tools may make it easier to create a user-friendly e-commerce website.
Magento is an open-source e-commerce platform developed by the Magento Foundation. It has a wide range of capabilities, including shopping cart systems, content and functionality control, and catalogue management.
Magento is now being used by numerous well-known online businesses, including Nike, Samsung, and Coca-Cola. Its eCommerce market share is 4.55%, making it the fourth-largest platform; it powers a total of 141,000 websites. Many companies seek help from Magento 2 development agenciesfor smooth web development.
For an eCommerce website, choosing the correct platform might be a challenge. From content management to shopping cart details to the design of your online store, Magento is the right open-source eCommerce platform.
Open Source
The open-source nature of Magento is a major factor in its popularity as an e-commerce platform. Magento website creation may be used by anybody who knows how to do it.
Magento CE is available free of cost to everyone. Any version of Magento CE may be easily installed or used. By designing or installing Magento modules, you may speed up the performance of your online store and add new features and functionality to your eCommerce website.
The Magento Connect/Marketplace has an extensive library of modules. By hiring a Magento eCommerce agency, you’ll benefit from these modules since they’ll help you improve your skills while also keeping track of your progress.
Scalability
Online retailers can rest assured that Magento is built on top of cutting-edge technology like MySQL 5.6 and PHP 5.5.
Simply said, it has the ability to manage a broad range of items and a large amount of traffic.
There are several advantages of using Magento if you want to grow your company in the future, such as its scalability and flexibility.
SEO-Friendly
SEO (Search Engine Optimization) is a well-known fact that is essential to achieving top Google search results. The number of potential customers that discover your e-commerce site is heavily influenced by your online store’s ranking on Google.
When it comes to search engine optimization (SEO), Magento nails it with features like XML sitemaps, Advanced Permalinks, Metadata and OG Tags. By outsourcing a Magento 2 development agency, you can make the most out of these features.
Supports mobile commerce
Online purchases will increasingly be made using smartphones and tablets over the next several years. Both the Magento Community and Enterprise versions of the platform are capable of providing a mobile shopping experience across numerous web browsers and devices.
Conclusion
Regardless of whether you now run an online business or want to do so in the future, you should always choose a platform that meets your needs and budget. Due to its reduced development costs and extensive feature set compared to competing platforms, Magento may be the best option for your business.
